Give Up Facebook for Lent? What?

Funny, the priest never mentioned Facebook when he suggested some of the things we may want to give up for Lent. You may have seen the Wall Street Journal article picked up today all over the web. When articles like this appear you know Facebook and Twitter have become what we once referred to in tech circles as 'ubiquitous applications!' What do you think - could you give them up for more than a month? (For business sake, I'll have to choose something else to give up this year :)